I enjoy the way this promo scrolls through bands. I would like to do something similar in my ads, but not quite the same. This ad in particular is a "build the lineup" ad, encouraging fans to interact and help decide who should be there. I would like to do this much slower because this is barely legible. Instead of "building the lineup," I'd want to showcase this year's headliners. That's what people truly get excited about. I could also add footage in the background to make it more dynamic and not just zooming text.